Acceleration driven
lead
generation
You can’t grow your business without customers. But it’s not enough to simply have more—you also need the right customers coming through the door. That’s where Revised Edition comes in.
Using your company’s unique goals for growth as a guide, we work alongside your team to craft a tailored strategy that attracts more of the right kind of customers. Cut through the fillers and fluff to create a lead generation plan that builds brand loyalty and makes the most of the resources you’ve got.
THE FACTS
- Advertisers drive the most engagement through ad placements and audience targeting campaigns (HubSpot, 2020)
- 75% of marketers use reports to show how marketing campaigns are directly impacting revenue; however, only 15% of marketers are measuring the success of their content by number of leads generated (HubSpot, 2020)
- 67% of companies use lead generation as the sole metric to determine content success. (SEMrush, 2019)
- Over 60% of marketers have seen an increase in their Customer Acquisition Cost (CAC) from 2017-2020 (HubSpot, 2020)
- Only 20% of marketers are using automated email marketing campaigns to promote lead generation (HubSpot, 2020)
THE BENEFITS
OUR STEPS
STEP 1
Audience & Discovery We do a discovery call with your team to learn more about your target audience and previous methods used. We dig into your company's long-term lead generation goals to begin designing a roadmap for success.
STEP 2
Multi-chanel Marketing Planning We analyze all of your brand channels and tailor a marketing plan for each based on your business model, brand requirements, and target audience.
STEP 3
Program Setup & Routines We craft a program of automated lead generation tools and set up routines for your team to follow to effectively manage your lead gen going forward.
STEP 4
Maintenance & Monitoring Ongoing monitoring of your lead gen tools will help your team gain valuable insights into your incoming lead and website activity.
STEP 5
Quarterly Reviews & Real-time Dashboards Regular reviews and real-time analytics dashboards allow you to make better-informed decisions about where to invest your resources.
STEP 6
Performance-based Iteration Watch your business grow as you follow performance-based strategies on attracts more qualified leads into your sales pipeline.
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revised edition
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